Marketing, News, self-promotion, Underdog Strategies, Writing

20. You Don’t Need More Time:

You Need a Better Way to Use It You’re not lazy. You’re not undisciplined. You’re not doing it wrong because […]

Marketing, Traffic, Underdog Strategies

19. How to Create Traction Without Feeling Like You’re Yelling Into the Void

You show up. You post. You write. You share. But it feels like you’re talking to a brick wall. You’re […]

Underdog Strategies, Writing

18. The Truth About Growth Hacks

What Works and What’s Just Noise You’re drowning in advice. One day it’s “post three Reels a day.” The next […]

Reviews, Underdog Strategies, Writing

Story Engine: The Mechanics of Masterful Fiction

There’s a particular kind of writer. You can recognise them by the quiet intensity in their eyes, the way they […]

Underdog Strategies, Writing

17. Why Copying the “Gurus” Keeps You Stuck

You’re told to model success. Look at what’s working and do that. Reverse engineer the funnels, the headlines, the TikToks, […]

Marketing, Underdog Strategies, Writing

16. The Difference Between a Real Strategy and Just “Showing Up Online”

There’s a lie that gets repeated so often it starts to sound like truth. The idea that if you “show […]

Marketing, News, self-promotion, Underdog Strategies, Writing

15. How to Build a Business That Doesn’t Rely on Luck or Virality

There’s a difference between growth and gambling. One is deliberate. The other is desperate. If you’ve ever found yourself refreshing […]

Marketing, Underdog Strategies, Writing

14. When You’re Doing All the Right Things and Still Feel Invisible

There’s a particular kind of exhaustion that hits when you’re doing everything you’re supposed to do and still getting nowhere. […]

Marketing, News, Underdog Strategies, Writing

13. Why Most Freebies Attract the Wrong Audience

Freebies are supposed to build your list, warm up your leads, and bring future buyers into your world. That’s the […]

Marketing, Underdog Strategies, Writing

12. How to Know If You’re Building a Business or Just Creating Content

Somewhere along the way, the line between content and business got blurred. You’re told to post consistently, grow your audience, […]