News, Observations, Thoughts

Digital Snake Oil…

Snake Oil? Snake Oil, Indicators: Indicator Description Overblown Claims Promises of universal or miraculous results Lack of Evidence No credible […]

Author Branding & Positioning, Thoughts, Writing

14. How to Position Yourself as a Serious Author (Even If You’re Just Starting Out)

Being a serious author isn’t about how many books you’ve published or how long you’ve been writing, it’s about how […]

News, Thoughts, Writing

Why Writing the Human Way Is More Important Than Ever

Have you ever sat down to write and found that the words just wouldn’t come? Or perhaps you typed a […]

News, Observations, Thoughts

Red Nose Day?

As we approach Red Nose Day, which this year falls on Thursday, May 22nd in the U.S. (and which is […]

News, Observations, Thoughts

World Baking Day 2025: A Homemade Festival of Flour, Sugar, and Joy!

May 18th isn’t just another day on the calendar, it’s World Baking Day, an international celebration that invites everyone to get […]

Marketing, News, Thoughts, Traffic

How I Reach 380,000 Inbox Screens Daily (And How You Can Too)

We are living in a World of ever changing tactics for digital marketing, BUT one of the most valuable assets […]

News, Observations, Thoughts

National Mushroom Hunting Day 2025

If you thought mushrooms were just those little fungi shyly popping up on your pizza or lurking under damp logs, […]

Marketing, News, Observations, Thoughts

Your Website as the “Honey Pot”: The Sweet Spot of Your Brand and Business

In nature, a honey pot is a source of irresistible sweetness, an inviting place where bees gather, carrying precious nectar […]

Author Branding & Positioning, Thoughts, Writing

13. How to Create an Author Brand That Readers Remember

An author brand is more than just a name on a book cover, it’s what makes readers remember you, connect […]

Book Review, books, News, Observations, Writing, Writing The Human Way

Stop Bullshitting Yourself: You Don’t Need Cash to Start a Business

Unlock Your Freedom: How You Can Start a Business with Zero Dollars and Endless Possibility Have you ever felt that […]